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Beauty

Hada Labo Gokujyun: The Hyaluronic Acid Lotion Everyone Needs

Japan's #1 skincare brand at an unbeatable price.

What Is Hada Labo?

Hada Labo (่‚Œใƒฉใƒœ) means "skin lab." It's Japan's best-selling skincare brand, built on one simple principle: hyaluronic acid hydration without unnecessary additives. No fragrance, no colorants, no mineral oil.

The Gokujyun Line

The Gokujyun (ๆฅตๆฝค, "extreme moisture") series is the star. The lotion contains 3 types of hyaluronic acid:

  • Super hyaluronic acid โ€” holds 2x more moisture than regular HA
  • Hyaluronic acid โ€” standard moisture retention
  • Nano hyaluronic acid โ€” penetrates deeper into skin layers

How to Use

Apply 2-3 drops to damp skin after cleansing. Pat gently โ€” don't rub. Follow with serum and moisturizer. In Japan, this "lotion" step is considered the foundation of good skincare.

Price

About ยฅ900 for 170ml โ€” that's several months of daily use. Available on Amazon Japan.

Looking for more? Browse our curated product picks โ€” all available to ship from Japan.